National Football League, NFL
National Hockey League
Kontinental Hockey League
Major League Football
Olympics, Olympic Training Center
Women's National Basketball Association, WNBA
National Lacrosse League, NLL
Canada Lacrosse
USA Hockey
NCAA
Swiss Hockey
NASCAR

Look and Play Like a Pro

in Our Branded Merch

Hand picked by our coaches for comfort, durability, and coolness, these branded items let you show the world that you have made the commitment to leveling up, and doing the work necessary to be the athlete you want to be. We offer items in both the Finish First Sports Performance and Built Different Brands.

Show your confidence and the power you have in controlling what you can, and focusing on what matters most, by wearing this super stylish hat. Built different is a mindset, and a commitment to becoming the best version of yourself.

Make a statement about your commitment to excellence with this comfy and stylish hoodie. Get yours today!

This is one of the most comfortable and soft t shirts you will ever own. Unisex fit for maximum comfort every time. Show everyone how your mind is built...built different. You made the commitment to becoming the best version of yourself, it's time to let people know.

Logging some miles in your big-rig or just looking to emulate that casual cool style? If so, then our trucker cap is for you. The trucker cap adds a versatile and laid-back style to any outfit, but it’s probably best rocked with a plaid button down and a worn-in pair of jeans (and a Mack truck, of course).

You've now found the staple t-shirt of your wardrobe. It's made of 100% ring-spun cotton and is soft and comfy. The double stitching on the neckline and sleeves add more durability to what is sure to be a favorite! Additional colors available in this super soft (new favorite) T-Shirt.

The 100% cotton classic tee will help you land a more structured look. It sits nicely, maintains sharp lines around the edges, and goes perfectly with layered streetwear outfits. Plus, it's extra trendy now! This is the class Tee you've always wanted, and now it's available a large variety of flavors (colors).

Looking for the perfect high-quality hoodie? This unisex hoodie is a mix of comfort and function. Soft and cozy on the inside, sleek and stylish on the outside.

This is the embroidered snapback of your dreams! It's structured and high-profile, with a flat visor and a subtle grey under visor.

Looking for the perfect high-quality hoodie? This unisex hoodie is a mix of comfort and function. Soft and cozy on the inside, sleek and stylish on the outside.

Complete your outfit with this black thread embroidered trucker cap—combine it with a sports tee, slacks, and comfy shoes. It has a classic structured fit, adjustable plastic snapback, and a curved visor that matches its underbill.

This super stylish and comfortable hat is structured with a classic fit, flat brim, and full buckram. The adjustable snap closure makes it a comfortable, one-size-fits-most hat. Threads are white with the Finish First Sports Logo.

Complete your outfit with this white thread embroidered trucker cap—combine it with a sports tee, slacks, and comfy shoes. It has a classic structured fit, adjustable plastic snapback, and a curved visor that matches its underbill.

ARE YOU READY TO BE THE NEXT CHAMPION?

Join us and continue your journey to getting to the next level. We work with you to create the plan, and you do the work to make it happen. Stop selling yourself short and letting anything hold you back. Stop making excuses and take ownership of your next steps. The time is now. Decide and commit to being the next champion. Don't just train to train...train with purpose. Use a proven system that will prepare you to perform your best when it matters most!

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